UTD-ar FILM
Vivid Light, Extreme Clarity
0.2mm
thicknesses
170°
viewing angle
70%+
transmittance
What Is UTD AR Film?
UTD AR Film is a transparent projection film designed to transform ordinary glass surfaces into immersive visual displays. When combined with a suitable projector, the film creates bright, floating images, animations, and digital content while preserving visibility through the glass. Its highly transparent and visually discreet structure allows digital content to appear integrated into the surrounding environment rather than displayed on a conventional screen.
This creates a striking holographic-style effect that captures attention without introducing bulky display structures or significantly changing the original architecture of the space.
UTD AR Film is especially suitable for environments where transparency, spatial depth, and visual impact are equally important. It can be installed on display cases, glass partitions, windows, showcases, and other transparent surfaces to create modern and interactive presentation experiences.
Transparent HD
Ultra-thin profile
Easy to install
High performance and low cost
Commercial value
Ultra thin
How the Technology Works?
UTD AR Film uses advanced projector-reflection imaging technology. Its surface is treated with a nano-scale photosensitive coating that reflects projected light while maintaining a high level of transparency. This allows the projected content to remain clearly visible without completely blocking the objects or environment behind the glass. A projector directs the image onto the treated surface, where the light is reflected toward the viewer.
Depending on the installation, the system can create flat visual content, panoramic presentations, layered compositions, and suspended holographic-style effects. The film can be precisely cut and adapted to different glass dimensions and architectural forms. Once installed, the projected content can be updated and changed easily, allowing each presentation to be adapted for exhibitions, campaigns, educational experiences, product launches, or special events.
Applications
UTD AR Film can be integrated into museums, exhibitions, visitor centres, science and technology spaces, retail stores, showrooms, hotels, airports, cultural institutions, and entertainment venues. It is ideal for bringing static exhibits and physical objects to life through animation, storytelling, informational graphics, and visual effects. In museums and galleries, the technology can add contextual content around artefacts without physically altering the exhibition.
In retail and showrooms, it can present products in a more dynamic and memorable way. The film is also suitable for immersive installations, tourism attractions, stage design, cultural events, digital art, product demonstrations, and branded experiences. By combining real objects with projected digital content, UTD AR Film creates engaging visual environments that encourage visitors to stop, observe, and interact.